Designer[Insider]: Soma Ayurvedic

As I have gotten older, I understand the value of a solid skincare regimen and enjoy learning about new products that share some of those same values. My skin is temperamental, dry, and flares up during hormonal times, so I look for products that are moisturizing, all natural, and easy on my sensitive skin. In general, I have a very minimal approach when it comes to beauty – less is more – and I try to keep things as simple and straightforward in terms of the what I use. When I learned about Soma Ayurvedic, I was immediately drawn to the minimal messaging and the natural ingredients. Like most South Asian kids, my mother and grandmother encouraged using aloe vera, saffron, turmeric, oils, and other natural derivatives for health & beauty. I grew up with an emphasis on an ayurvedic approach, so Soma Ayurvedic’s products felt familiar but also new with how accessible and minimal their line of creams and serums are.  

The first product I tried was the Soma Ayurvedic Anti-Aging Cream, which is infused with aloe vera and saffron and has a pleasant scent and texture. I have been in denial about needing anti-aging products for a while, but it was time and I’m loving the results so far. The texture of the cream, along with the light scent, and the consistency really stood out to me. After using the product around the T-zone of my face for a few weeks, I noticed a nice change. My skin felt brighter and more nourished. I also tried their Under-Eye Gel which I really liked as well. The gel contains lavender, moringa, and avocado and helps with wrinkles and dark circles around the eyes. My favorite product of their line was the Vitamin C Serum made with citrus and rose and helps with natural collagen production and fine lines. I especially loved using this before applying makeup because it gave my skin a hydrated glow and it made application smoother.

Aside from the aesthetic and quality of the ingredients, what stood out to me most about Soma Ayurvedic’s mission is their initiative to foster the communities from which they source ingredients. They donate school supplies to local orphanages and hygiene kits for women in India in order to build positive relationships and uplift through an ayurvedic lifestyle approach. In addition to their outreach, they also incorporate the ayurvedic principles of preserving and respecting the environment by only using recycled stamped glass. I think it’s amazing when brands incorporate consciousness at every level and understand the importance of impact because it really makes the world a little bit better.

The feature is in partnership with Brown Girl Magazine and Soma Ayurvedic — offering all natural, vegan, minimalist skincare products that are cruelty-free and eco-friendly. For every product purchased from their website, Soma Ayurvedic donates one female hygiene kit to a woman’s shelter and one school supply kit to kids who live in orphanages in India. Learn more about Soma Ayurvedic and apply discount code ‘BGM30’ for 30 percent off at check-out.

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